by Gabrielle Graf | Oct 5, 2016 | artificial intelligence, pay-per-click, programmatic advertising, promotional calendars, search engine optimization
Even with today’s vast amount of data available to marketers and small business owners, many are still reluctant to grasp the concept of using data to help make marketing decisions. Some may think they do, to the extent that they do a mass mailing to a given zip...
by Gabrielle Graf | Jul 12, 2016 | search engine optimization, search engine ranking, social media marketing
This week we will look at some companies and industries that have successfully used social media marketing. Today we look at a car dealership.Company: Discovery Honda – Duncan, British Columbia, CanadaSocial media platforms: Twitter, Facebook, YouTube,...
by Gabrielle Graf | Jul 11, 2016 | content management strategy, marketing strategy, search engine optimization, search engine ranking, social media marketing
Today’s tip is the final one in our series of ten social media marketing tips for your business. This one can be difficult, but if you don’t do it, you may cause more damage to your business than if you hadn’t implemented a social media marketing...
by Gabrielle Graf | Jul 2, 2016 | search engine optimization, social media marketing
Today’s tip: You don’t have to be everywhere and do everything.Facebook, Twitter, LinkedIn, Instagram, YouTube, Pinterest, Tumblr, Google+, Snapchat. There’s more, but is that enough to get you feeling a little overwhelmed? Add the diversity of...
by Gabrielle Graf | Jun 30, 2016 | marketing strategy, search engine optimization, social media marketing
For the next ten days, we will be featuring one social media marketing tip to consider implementing in your marketing plan.Today?s tip: Incorporate video.Here are some interesting statistics. 84% of millennials use YouTube. Among Gen Xers, that number is 58%, and for...
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